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Gen Z i milenijski putnici traže iskustvena putovanja

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Nepal Tourism Board (NTB) along the partner participating companies have offered the diverse tourism products and services to the travellers and the tour operators / travel agents of the Middle East and North Africa (MENA) region at the 26th edition of Arabian Travel Mart (ATM) in Dubai of the United Arab Emirates.

Vodeći globalni događaj za dolaznu i odlaznu turističku industriju na Bliski Istok koji je svoja vrata prvi put otvorio 1994. godine u Dubai World Trade Center-u s 52 države, 300 izlagača i 7,000 posjetitelja, sada omogućuje 2.5 milijarde dolara u industrijskim ponudama i privlači 2,500 izlagača iz 153 zemlje i preko 28,000 39,000 utjecajnih posjetitelja. Preko 2 turističkih profesionalaca, vladinih ministara i međunarodnog tiska, svakog travnja posjećuje bankomat kako bi se umrežilo, pregovaralo i otkrivalo najnovije mišljenje i trendove u industriji tijekom četiri dana na godišnjoj izložbi poduzetništva (BXNUMXB) u Međunarodnom kongresnom i izložbenom centru u Dubaiju (DICEC).

Najveću izložbu o putovanjima i turizmu na Bliskom istoku otvorio je Njegovo visočanstvo šeik Ahmed bin Mohammed bin Rashid Al Maktoum, predsjednik Fondacije znanja Mohammed Bin Rashid Al Maktoum.

Dobro uređena nepalska tezga od 30 četvornih metara smještena u dvorani Sheikh Saeed 3 privukla je stotine posjetitelja u njezinom separeu. Posjetitelji na bankomatu cijenili su prekrasne slike na kojima su prikazani različiti turistički proizvodi i stvorili znatiželju da saznaju više o Nepalu. Pitanja postavljena na nepalskom štandu odnosila su se na povezanost, dostupnost luksuznih / vrhunskih proizvoda, halal hranu, treking i meke avanture.

Nepal je dobro povezan iz UAE s 5 zrakoplovnih kompanija koje posluju u regiji. Dvije nepalske zrakoplovne tvrtke - Nepal Airlines i Himalaya i tri zrakoplovne tvrtke UAE Fly Dubai, Etihad Airways i Air Arabia posluju iz / u UAE u Nepal.
Više od 40 posto globalne odlazne potrošnje muslimanskih putnika dolazi iz UAE i Saudijske Arabije. Predviđa se da će ukupna odlazna potrošnja na Bliski istok narasti na 72 milijarde USD do 2020. godine. A da bi privukle mlađe muslimanske putnike, ugostiteljske tvrtke trebale bi ponuditi proizvode prilagođene halalu.

Gen Z and millennial travellers are setting the trends in halal tourism. They are no longer looking for ‘just a hotel’; they want to know what a destination can offer in terms of experiences. So, Muslim travellers don’t necessarily need to see halal branding but they do need to know that halal services are available. As Nepal is celebrating 2020 as Visit Nepal Year with the theme ‘Lifetime Experiences’ – the tour operators are required to work towards creating the ‘experiences’ on the products that they offer in order to tap this market.

Mani Raj Lamichhane, direktorica NTB-a, sudjelujući u formalnoj i neformalnoj raspravi na različitim forumima, istaknula je iskustvene proizvode koje Nepal nudi i vrstu luksuza standardnih usluga dostupnih na tržištu koje bi mogle zadovoljiti potrebe arapskog kao i iseljenici koji žive u regiji MENA.

After the ATM event, Nepal Tourism Board in association with Embassy of Nepal, Abu Dhabi and Nepal Airlines organized Nepal Evening 2019 and launching of Visit Nepal Year 2020 at Voco Hotel Dubai, where the various tourism products and services were presented along with the documentaries showcasing Nepal. The invitees included major tour operators / travel agents, media people, people from diplomatic communities, corporates and others. The visitors were presented Nepali kit bag containing travellers’ information, Nepali tea, diary and pen. Earlier the guests were welcomed by offering the ‘coat pin’ of Visit Nepal 2020. During the event, quiz contest about Nepali tourism products was organized and the winners were offered the gift hampers of Nepal Tourism Board and Nepal Airlines. A networking program after the formal event was attended by all four participating companies of Nepal – Soaltee Crown Plaza, Nepal Holiday Makers Tours & Travel Pvt. Ltd., Incredible Mountains Pvt. Ltd. & Marriott Kathmandu Hotel, Kathmandu.