At this year’s PATA Travel Mart 2017, renowned Bangkok-based stage show, Muay Thai Live: The Legend Lives won the prestigious PATA Gold Awards 2017 – in the Culture category (traditional performing and visual arts).
This is the first PATA Gold Award win for Muay Thai Live: The Legend Lives, who has also been recognized as ‘Best Show’ by the People’s Choice Awards Thailand – Voted by Chinese Tourists for 2015, 2016 and 2017, and TripAdvisor’s Certificate of Excellence, also for three years in a row.
Receiving the accolade at the Awards Ceremony Luncheon was Mrs Viwan Karnasut, Managing Director of Muay Thai Live: The Legend Lives. “PATA itself is a recognized and well-respected organization across the world. Hence, the award is considered prestigious and as a mark of excellence for the receiver – be it of any category. For Muay Thai Live: The Legend Lives, winning the PATA Gold Award is such an achievement and a great milestone for the show and our company, as well as a great honour for our country. Our objective of creating the show from the very beginning was to spread the awareness of the culture and heritage of this great nation, and our national sport which is Muay Thai. We see that it greatly contributes in terms of telling the story of Thailand in the area of martial arts. We want it to be known all around the world, and for the people who visit Thailand.”
The winners of this year’s awards were chosen by an international panel of experts, who recognize organizations and individuals for outstanding achievements in the travel and tourism industry in the Asia-Pacific region. The winners of the PATA Grand and Gold Awards 2017 set industry standards for excellence and innovations.
This year attracted 220 entries from 77 organizations and individuals worldwide. The awards ceremony are supported and sponsored since 1995 by the Macao Government Tourism Office, and is taking place in Macau on Friday, September 15, 2017, during the PATA Travel Mart 2017.